Your Road to Marketplaces


#1 e-commerce brands enabler

GOA (Go Online Africa) is a full-service e-commerce partner: GOA helps brands handling

everything from catalogue deployment to logistic and marketing

campaigns to get online sales in african marketplaces ​


Our Services

We sell on all 

African Marketplaces

GOA (Go Online Africa) is your one stop destination online that allows you to reach all the local marketplaces in Africa

You externalize your e-commerce department to GOA that manages marketing and negotiation for your campaigns with the marketplaces

We Pick Up, Store and Deliver your Products

As your online distributor, we collect your products from your wharehouse. We stock in our fulfillment centers around Africa or in the plateforms warehouses, assure their quality control before they are shipped to the end customer.

We Manage Your Orders & Retail Data

One single platform would allow you to track your orders and inventory across multiple marketplaces to optimize your online strategy. GOA allows you to have predictive data on new african markets you enter. Our brand managers do a very close follow up to help you have the best marketing strategy and increase your online sales.


Our Mission & Values

Our mission is to make e-commerce experience easy for brands and manufacturers in Africa. GOA is the one stop destination online, for all the marketplaces present on any african market






Client Testimonials

Mme Alaoui,

Graduate Program Unilever

(Go To Market)



We launched our e-commerce activity through GOA, with 7 brands during Black Friday. We are very satisfied by the reactivity and the creativity the teams are putting in the business relationship.  

We trust GOA for our online strategy, and follow the recommendantion. It goes from catalog listing, to logistics, marketing campaigns, & dashboard.

Next step for us is to launch in other marketplaces than Jumia.

Mr El Mahi,

General Manager

Société Africaine de Filature et de Textile

Safilat is a more than 40 years manufacturer that do export in Textile. We are not e-commerce expert. We knew it was a good move to reach the 24-35 age category and promote our own brand. We decided to externalize the activity to GOA because we need to focus on our corebusiness. We are impressed by the results.

We built a new brand on the moroccan market, e-commerce only, and are planning to launch in other countries for relevant categories. 


Contact Us

Technopark Casablanca

FR: +33 6 12 58 98 09

MA: +212 6 32 87 57 72